iROI - Meaningful and strategic internet marketing for small and medium-sized enterprises

The iROI strategy and Google in a joint workshop at the Global DIY Summit.
Which internet marketing expert has already done workshops together with Google?

Our mission

You want to launch a website, social media campaign or web shop and take off like a rocket with it? There are many providers who promise you the stars but then can't even offer you the clouds!

The sad result: many companies invest a lot of money and in the end the result is simply not satisfactory.To ensure that this does not happen to you, we are here for you!

Instead of just blindly relying on vendor promises, we make sure that no vendor can fool you. By applying our 7 iROI steps, you can be 100% sure that no important point is forgotten or overlooked. Many companies before you are still grateful for our guidance because it helped them get there faster, cheaper and more reliably.

Save cash with us, because through our many years of experience we know the real value of the service providers' offers and can check for you whether the offers are realistic or not, and even often negotiate a better offer for you! Get the maximum return on investment from your project - iROI makes it possible in an uncomplicated and reliable way. Simply get in touch without obligation.

You will never be confronted with the usual technical gibberish of many agencies or trainers, but will receive all information explained in understandable German.

With strategic greetings,

Sanjay Sauldie, MSc.
Director of the EIMIA

Why companies trust the iROI strategy - worldwide and in over 35 industries

Please get in touch now if you would like to implement this successful strategy in your company. I will help you to achieve the optimum for your company by accompanying you in your process. My experience, my scientific background and my practice-oriented implementation will help you reach your goal faster. I look forward to hearing from you.

Everything important for you and your team from one reliable source

Before you blindly give any agency the contract for your digital marketing, for example, it would be existentially important to inform yourself neutrally about your options. Only then can you decide what makes sense for your industry and your company. Only then should you commission an agency, because then you will know what you need and especially what you don't need and can even perhaps already solve within your company. This way you save yourself a lot of money instead of burning money with expensive experiments.

All essential elements are grouped into 7 main steps, which in turn are subdivided into sub-steps. These 7 steps of the iROI strategy are finely tuned to each other and serve to point a company in the right direction.

These 7 steps of the iROI strategy are finely tuned to each other and serve to point a company in the right direction. All steps start with the 3 letters KON, which is why they are often referred to as the 7 cons of the iROI strategy.

With these 7 cons, every company can create optimal order in the distribution of tasks in the team and achieve desired results more quickly.

iROI Step 1:

In the beginning, everyone in the company must develop a basic understanding of digitalisation, otherwise all subsequent projects will fail due to lack of knowledge.

iROI Step 2:

All projects must be guided by key figures, otherwise projects are created that can neither be measured nor assessed. This wastes money and resources. Conversion with different funnels makes it possible.

iROI Step 3:

The customer is placed at the centre - and the conversation begins with the customer - outside the corporate world. In times of digital disruption, this is a very important factor for survival.

iROI Step 4:

With the knowledge from internal company sources and customer wishes, new models, procedures, products, processes and services are looked at with confidence and then integrated into the corporate culture.

iROI Step 5:

In order to be truly successful, it will be very important for companies to include all generations in the Digital transformation to be involved. The experience of the older ones and the carefree attitude of the young ones make for a very powerful team.

iROI Step 6:

In order to adapt to the new markets, contrary ideas and projects must also be initiated because they protect the company from operational blindness. The previous steps have prepared the ground for challenging traditional ways of thinking.

iROI Step 7:

The integration of online and offline is what really makes a company a digital take-off. In this phase, all digital elements are connected with the analogue world and thus enable a holistic experience for customers.


The secrets of successful websites - for managers and decision-makers: The iROI Internet Marketing Strategy

The internet is changing our world. The way we work, the way we live, the way we have to run businesses. Many decision-makers are overwhelmed by the new developments and simply rely on their web agency or own IT/web department for their internet presence.

But it is little David who brings the Goliath (Quelle, Brockhaus, Swissair etc.) to his knees with the right strategy. He undergoes a change of mind himself in order to understand the interrelationships on the internet and then decide for himself .You will find over 50 selected changes of mind in this book, which will bring David's strategy closer to you.

And you have a big advantage over him: you have an intelligent and attractive salesperson who will make you even more successful: Your website!

Sanjay Sauldie, Director of the European Internet Marketing Institute and Academy EIMIA, takes you into the new world of marketing on the internet and explains the first international and national award-winning internet marketing strategy iROI (=internet Return On Invest) in understandable words, entertaining and without any technical terms. In addition, you can ask questions in an exclusive Internet forum and receive free videos, audios and up-to-date downloads that will make you more successful!

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07/28/2022 07:11 pm GMT

I specialise in small and medium-sized enterprises as well as national and international corporations.
Therefore, the services are not collections of theoretical approaches, as offered by journalists or researchers, for example, but a cornucopia of valuable, implementable practical tips that directly invite you to act! We are also happy to support your company, regardless of its size:

International experience working on-site with clients (countries in gold):

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